Companies are continuously launching marketing campaigns in an effort to promote their brand and boost their sales. What if your company can not afford these marketing initiatives? This is where Social media marketing comes in. Can provide the same amount of marketing exposure whether you are just starting out or are a giant conglomerate. Most social media marketing ‘tools’ are free to use. This then contributes to increased sales. Some of these are highly successful – Carlsberg’s slogan and advertising of ‘probably the best lager in the world’ generates excellent brand awareness and reputation. Ultimately increased profits. However, many of these companies have large marketing and advertising budgets.
This article explains how you can use social media marketing to increase sales at a relatively low cost. You may argue that these two companies are well established brands. Had increased by $3 million through Twitter. Firstly, Sony reported in February 2010 that Twitter had boosted their sales by 1 million. Then Dell announced in June of the same year that their sales. However, social media – Discover More Here – marketing works for small business too. First though, let’s look at three examples of where social media marketing has led to a direct increase in sales. That these figures are insignificant.
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Positive reviews can be provided across various websites, as well as people perhaps tweeting or writing a Facebook post with a positive view of your business. A whole social community will be able to view these messages, creating many potential customers, whilst also ‘getting your name out there.’ A client of ours, Peachorlemon, a website which acts as a car review forum, acquired over 100 followers in a week. 100 people have been exposed to offers, features of the website and may also tell their friends about the site. They may also use other social networking sites to mention peachorlemon. All of this will result in heightened brand awareness and through time increased hits to the website, thus the site will be able to be monetised to a significant degree.
The effect social media can have on brand awareness is critical in the future of small businesses marketing strategy. Brand awareness is only one way in which sales are increased, there are many other important contributing factors. Ortegra assists entrepreneurs with their Web Application Development, SEO and Online Marketing Campaigns. Ortegra helps develop early stage businesses or startups into profitable enterprises. However, as this article has demonstrated, creating brand awareness through social media can have a huge impact on your business and revenues.
