Olajide Olatunji, popularly known as KSI, first became one of the biggest YouTube names and then proceeded to carve his place in boxing. His business endeavors with music, social media, professional boxing, and numerous brands have earned substantial wealth for the British influencer. Today’s article will detail the YouTuber-turned-boxer’s wealth and reveal just how much KSI’s net worth is today.
KSI’s social media and music career
While a career in YouTube gaming commentary launched KSI into the British influencers’ stardom, he has since diversified his income via several ventures and brands, a music career, and a boxing streak that earned huge amounts of money, especially those with fellow YouTube influencers like Logan Paul.
The main driver of KSI’s wealth is his social media career, primarily YouTube, as Forbes ranked him as the second most popular creator in 2023 with $23.9 million in social platform earnings.
He remains one of the world’s highest-paid social influencers with almost 9 billion views spread across his three YouTube channels; “KSI,” “JJ Olatunji,” and “KSIClips.” His main channel, “KSI,” has gathered 24.1 million subscribers. Made famous for his FIFA gameplay and commentary, KSI has also played matches with Arsenal footballer Alex Oxlade-Chamberlain. Additionally, KSI is a former member of Sidemen, the British YouTuber group with several channels with clips featuring the prominent influencer.
Later, he transitioned to rap music, dropping the track “Lamborghini” featuring P Money in 2015, peaking at #7 on the UK R&B chart and #30 on the UK Singles Chart. His discography includes albums “Dissimulation” (2020) and “All Over the Place” (2021), while he’s been featured on singles by BlacknWhite, Sway, and Yogi.
His total Spotify stream count is slightly above 2 billion: judging by the current $4 per 1000 streams rate, his proceedings from music on Spotify alone come down to $8 million.
Recommended video: KSI – Lamborghini (Explicit) ft. P Money
KSI’s boxing career
The perceived animosity between KSI and another British YouTuber, Joe Weller, spurred his transition into boxing. After calling out each other and making diss tracks, the pair hosted a boxing match in February 2018 to settle the rivalry. KSI won the fight by TKO. Afterward, he would call out Logan and Jake Paul, which would spark one of the most famous internet personality rivalries.
On August 25, 2018, KSI and Logan Paul faced each other in a pay-per-view boxing match, striving to become “the biggest internet event in history.” The duel, which ended up in a draw, was watched by 1 million viewers through pay-per-view (PPV) and another 1.2 million watching it via Twitch.
The PPV revenue was estimated at around $13 million, with fighters likely receiving $2 million each in total revenue from the event. A rematch occurred on November 9, 2019, which KSI won via split decision. The second encounter guaranteed a $900k minimum compensation but likely brought $3 million to each fighter.
According to Curiosity, KSI’s other boxing encounters earned him the following:
Prime Drink
KSI partnered with his former rival and social media influencer Logan Paul to launch Prime, a sports and energy drinks company. According to Logan, in 2022, the company cleared $250 million in sales and $110 million gross internally.
Do KSI and Logan Paul own PRIME?
As there are no reliable public ownership data and the revenue numbers remain unverified, the numbers mentioned here are pure speculation. However, according to CelebrityNetWorth, KSI’s company stake could add anywhere between $300 million and $600 million to his total net worth.
KSI’s other business ventures
As if all this weren’t enough, KSI has taken on other business ventures as well.
For example, KSI appeared in the British comedy Laid in America and was featured in documentary films KSI: Can’t Lose and KSI: In Real Life. He released a video game, KSI Unleashed, and appeared in WWE’s WrestleMania alongside Logan Paul.
Additionally, he wrote two books: KSI: I Am a Bellend, and I Am a Tool: How to Be a YouTube Kingpin and Dominate the Internet.
What does KSI own?
As KSI’s net worth ranks in millions of dollars, some of his more extravagant property is worth a fortune. Some of his most expensive signature assets include:
- $10 million worth of real estate: KSI stated in an interview that he has $10 million worth of real estate, which is spread across his ten homes “all across England.” These include his London house that featured in his Amazon Prime documentary;
- Beerus Chain: A one-of-a-kind diamond chain is made of white gold, diamonds, and other precious metals and stones worth over $500,000. It received its name from Beerus, the god of destruction from Dragon Ball Z. Due to its value, it is stored away in a bank safe;
- Lamborghini Aventador: This $250,000 luxury car is custom-wrapped in purple and remains a desirable vehicle despite being almost ten years old.
What is KSI’s net worth?
Considering his multiple and diverse business projects, KSI’s net worth is massive, which makes him one of the wealthiest internet people in the world.
This number reflects only publicly available data, as it includes contributions from YouTube gaming, the music industry, concerts, boxing, business endeavors, acting, and promotions. KSI’s likely net worth is even higher due to his unknown stake in private companies and any undisclosed business projects.
KSI’s net worth – the bottom line
KSI has shown a keen business sense, which has rewarded him with sizeable wealth, surpassing many of his fellow influencers and boxers alike. His net worth is around $100 million, ten times richer than Mike Tyson, who is a much more famous professional fighter than KSI.
However, business is a very different arena than a boxing ring. And with his smart business decisions, KSI has deserved the position of one of the richest YouTubers today.
Disclaimer: The content on this site should not be considered investment advice. Investing is speculative. When investing, your capital is at risk.
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