Why Edinburgh Is Zumo’s Crypto Hub

Edinburgh is probably No. 2 in the U.K. as a startup hub, it felt like there was a good mixture of talent. We’ve decided to stay probably because of the pandemic allowing us to not have to rely on the very good, but fairly small, talent pool in Scotland. There are only 5.5 million people in Scotland. It’s a secondary hub for financial services or banking for the U.K. outside of London, so people tend to get hoovered up, especially the good ones.